FOR IMMEDIATE RELEASE
CONTACT: MARY BETH ERICSON, MPH
702-837-4764
LIL BUGGER LTD. LAUNCHES THE “PETITE PAWPOOSE™”
AND NEW PAWPOOSE™ FEATURES
October 6, 2006 Henderson, NV: Lil Bugger Ltd, manufacturer of the Pawpoose™ is excited to announce new Pawpoose™ products and features to debut at the HH Backer Christmas show in Chicago, October 6-8. Lil Bugger Ltd. will launch new features including cast metal rings, reinforced French seaming and cotton-rich stretch fabrics as well as its latest new product, the Petite Pawpoose™.
“Retailers and customers prefer our styling, design and attractive price point. But we’re always looking for ways to improve our products and product line,” she says. “When retailers make suggestions that will help them make sales, we’re anxious to assist!”
“Our retailers report that the Pawpoose™ is such an easy sale for pets between 5-18 pounds, but they felt they were missing sales to owners of the smallest pets. They asked us for a product that would accommodate even the tiniest ones,” says Mary Beth Ericson, owner of Lil Bugger Ltd and designer of the Pawpoose™. With retailers’ and direct customer input, Lil Bugger Ltd designed the Petite Pawpoose™ to accommodate pets 5 pounds and under. The Petite Pawpoose™ is a perfect add-on sale for new puppy parents or customers who want to keep tiny breeds and pocket pets close.
The cast rings, which are made in the USA, do not require welding, which makes them smooth and seamless. The French seaming on the interior of the pouch reinforces the pouch and ensures that the pet’s paws are protected from the stitching. The stretch fabrics, which are still cotton-rich to allow ventilation for the pet, include just enough lycra to self-adjust for an even closer, cozier, more comfortable fit for pets and people.
The Pawpoose and Petite Pawpoose™ retail for $39 and are available in an array of chic but durable fabrics. Pawpoose™ by Lil Bugger Ltd can be reached on the web at www.pawpoose.com or by phone at 702-837-4764.
